You don't have to miss out, though. Get an impression of this year´s IFA 2020 Special Edition through our virtual extension, the IFA Xtended Space!
You now have the possibility to register for free .
IFA 2020 Special Edition
IFA 2020 Special Edition went ahead as a real-life event, but unfortunately – for public health reasons – the fairgrounds were closed to the general public this year.
Working closely with German public health authorities, we developed a concept for IFA that ensured the health and safety of all participants.
That’s why we focused on IFA’s core functions: to help brands and manufacturers; retailers; innovators; and the media.
In other words, for this year IFA 2020 Special Edition took place as pure B2B event.