New trends & technologies – Visit us at IFA
100% IFAtainment – Media, games, communication, photo & video, audio entertainment, home entertainment, smart home, smart appliances and so much more. IFA transforms Berlin into the technology capital – with stars and innovations up close! Berlin offers more than ever during IFA. Because IFA is not only a hotspot for technology trends from across the globe, it's also an open-air festival, cultural showplace and red carpet all in one – pure IFAtainment! Every year, IFA welcomes thousands of exhibitors presenting their newest product highlights.
Recap IFA 2020 Special Edition
IFA 2020 Special Edition went ahead as a real-life event, but unfortunately – for public health reasons – the fairgrounds were closed to the general public this year.
Working closely with German public health authorities, we developed a concept for IFA that ensured the health and safety of all participants.
That’s why we focused on IFA’s core functions: to help brands and manufacturers; retailers; innovators; and the media.
In other words, for this year IFA 2020 Special Edition took place as pure B2B event.
IFA Special Areas showcase the very latest products and solutions. This is where you'll find a full range of theme-focused innovations in one or more adjacent exhibition halls. In 2020, the topics of the IFA Special Areas were partly integrated in the IFA 2020 Special Edition.